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So, Who Determines Website Health in India?
Most customers say that a business’ website is their most reliable online source of information. This is true for customers who are loyal to a brand, whether they are looking to see how they are adapting to the pandemic or just looking at their products.
So as per this Who Determines Website Health in India? article, On the other hand, new customers use this time to learn more about your business before buying anything.
But if your website is in bad shape, neither of them might be able to use it, making them lose interest. Don’t let them leave by clicking away. Read on to find out what affects the health of your website and how to maintain it in good shape.
Search Engine Optimization (SEO)
Having a lot of dead links all over your site is one sign that it is not in good shape. Most search engines now know that users can get annoyed when they keep coming across broken links.
So as guided in this Who Determines Website Health in India? article, Use tools that help you find broken links, missing images, and out-of-date information so you can fix them.
Review your metadata while you’re at it. Don’t have duplicate title tags. Make descriptions that are unique and helpful, and use the right keywords. Also, make sure you check your backlinks regularly.
This lets you find out which sites link to your content or use it to make spam pages. Also, don’t write thin content and don’t do the same thing on your blog.
So considering this Who Determines Website Health in India? article, Instead, give information that is relevant to your niche, feedback or comments that are insightful, and advice when it is appropriate.
Speed
In 2020, the average speed index for desktop sites will be 4.7 seconds, and the average speed index for mobile sites will be 11.4 seconds. But no matter how much you improve your website, if it takes more than 3 seconds to load, Google thinks its speed index is not as good as it could be.
Also, you could be in a very bad position if you don’t meet this standard. Users and search engines may change how they feel about your site based on how fast it loads. People won’t even be able to see or use your website if it takes too long for pages to load.
When Google sees that more and more people are leaving your site, it will drop your ranking, making it more difficult for other people who could be concerned about what you have to offer to find you.
For starters, you can keep your site light by compressing media files, reducing the number of external scripts, and making the most of caching across devices. This will improve the health of your website.
Maintenance
It’s just as important to keep up with website maintenance as to have a clean and clear user interface. Get rid of themes and plugins that you don’t need. These useless things take up space and slow down your site. On the other hand, make sure everything else is up to date.
This includes your version of PHP and its components, your database management system, and the plugins you use. Sometimes, it may be best to let WordPress update you.
So considering this Who Determines Website Health in India? article, Still, some people prefer to do it by hand. Check with your web designer to see which method will work best for you.
Mobile-Friendly
You can make personas of your target market, but in real life, people may still use different devices for different reasons. Run tests on your site to see if it works well on mobile devices right now.
Even though the quantity of organic traffic you get from desktop and mobile users is different, both have a big influence on the health and performance of your site. You might be surprised at how well responsive web design can work.
Hosting
Use a web host that you can trust to keep your site as safe and healthy as possible. Also, set up a normal backup schedule for all the content on your site.
This helps you be ready for any hackers or attacks and lets you get your site back to how it was before. Also, plan your maintenance times, so your visitors have time to prepare for downtime.
Your site’s health may also be affected by how often it goes offline. If your website goes down more often than it should, you should talk to your hosting provider to see what’s wrong with your hosting plan. It could be time to switch to a better one that can handle more traffic.
Conclusion – Who Determines Website Health in India?
If you haven’t already, ensure that maintaining your website’s health is one of your top priorities. Follow best practices to get the highest rankings on as many search engines as possible.
Make your site as fast as potential to load. Watch how it works from the back end. Make sure it works on all sorts of devices. And above all, try to reduce planned and unplanned downtime as much as possible. So this concludes the topic for Who Determines Website Health in India.